Câu hỏi: Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.
Federal Express is a company that specializes in rapid overnight delivery of high-priority packages. The first company of its type, Federal Express was founded by the youthful Fred Smith in 1971, when he was only 28 years old. Smith had actually developed the idea for the rapid delivery service in a term paper for an economics class when he was a student atYaleUniversity. The term paper reputedly received a less-than-stellar grade because of the infeasibility of the project that Smith had outlined. The model that Smith proposed had never been tried; it was a model that was efficient to operate but at the same time was very difficult to institute.
Smith achieved efficiency in his model by designing a system that was separate from the passenger system and could, therefore, focus on how to deliver packages most efficiently. His strategy was to own his own planes so that he could create his own schedules and to ship all packages through the hub city of Memphis, a set-up which resembles the spokes on the wheel of a bicycle. With this combination of his own planes and hub set-up, he could get packages anywhere in the United States overnight.
What made Smith's idea difficult to institute was the fact that the entire system had to be created before the company could begin operations. He needed a fleet of aircraft to collect packages from airports every night and deliver them to Memphis, where they were immediately sorted and flown out to their new destinations; he needed a fleet of trucks to deliver packages to and from the various airports; he needed facilities and trained staff all in place to handle the operation. Smith had a 4 million dollars from venture capitalists to get the company operating.
When Federal Express began service in 1973 in 25 cities, the company was not an immediate success, but success did come within a relatively short period of time. The company lost 3.6 million.
Which paragraph explains what made Smith's model effective?
A. The first paragraph
B. The second paragraph
C. The third paragraph
D. The last paragraph
Federal Express is a company that specializes in rapid overnight delivery of high-priority packages. The first company of its type, Federal Express was founded by the youthful Fred Smith in 1971, when he was only 28 years old. Smith had actually developed the idea for the rapid delivery service in a term paper for an economics class when he was a student atYaleUniversity. The term paper reputedly received a less-than-stellar grade because of the infeasibility of the project that Smith had outlined. The model that Smith proposed had never been tried; it was a model that was efficient to operate but at the same time was very difficult to institute.
Smith achieved efficiency in his model by designing a system that was separate from the passenger system and could, therefore, focus on how to deliver packages most efficiently. His strategy was to own his own planes so that he could create his own schedules and to ship all packages through the hub city of Memphis, a set-up which resembles the spokes on the wheel of a bicycle. With this combination of his own planes and hub set-up, he could get packages anywhere in the United States overnight.
What made Smith's idea difficult to institute was the fact that the entire system had to be created before the company could begin operations. He needed a fleet of aircraft to collect packages from airports every night and deliver them to Memphis, where they were immediately sorted and flown out to their new destinations; he needed a fleet of trucks to deliver packages to and from the various airports; he needed facilities and trained staff all in place to handle the operation. Smith had a 4
When Federal Express began service in 1973 in 25 cities, the company was not an immediate success, but success did come within a relatively short period of time. The company lost
Which paragraph explains what made Smith's model effective?
A. The first paragraph
B. The second paragraph
C. The third paragraph
D. The last paragraph
Đáp án B: the second paragraph
Kỹ năng đọc hiểu: Tìm thông tin chi tiết trong bài đọc
Giải thích chi tiết:
Đoạn nào dưới đây giải thích cái khiến cho mô hình kinh doanh của Smith hiệu quả?
A. Đoạn 1
B. Đoạn 2
C. Đoạn 3
D. Đoạn cuối
Đoạn 2 giải thích về điều khiến cho mô hình kinh doanh của Smith hiệu quả. Cụ thể: "Smith achieved efficiency in his model by designing a system that was separate from the passenger system and could, therefore, focus on how to deliver packages most efficiently. His strategy was to own his own planes so that he could create his own schedules and to ship all packages through the hub city of Memphis, a set-up which resembles the spokes on the wheel of a bicycle. With this combination of his own planes and hub set-up, he could get packages anywhere in theUnited States overnight."
- Smith đạt được hiệu suất cao trong mô hình kinh doanh của mình bằng cách phát triển một hệ thống vận chuyển hàng tách biệt với hệ thống vận chuyển hành khách và do đó, có thể tập trung vào làm sao để vận chuyển hàng hóa hiệu quả nhất. Chiến thuật của anh ấy là sở hữu những máy bay riêng để có thể tạo ra lịch trình chuyển phát riêng thông qua thành phố trung tâm tên là Memphis, một sự sắp đặt mô phỏng các nan hoa xoay quanh trục bánh xe đạp. Với sự kết hợp của hình thức sử dụng máy bay riêng và thiết lập một trung tâm trung chuyển, anh ấy có thể chuyển hàng hóa đến bất kỳ đâu nước Mỹ trong vòng 1 đêm.
Kỹ năng đọc hiểu: Tìm thông tin chi tiết trong bài đọc
Giải thích chi tiết:
Đoạn nào dưới đây giải thích cái khiến cho mô hình kinh doanh của Smith hiệu quả?
A. Đoạn 1
B. Đoạn 2
C. Đoạn 3
D. Đoạn cuối
Đoạn 2 giải thích về điều khiến cho mô hình kinh doanh của Smith hiệu quả. Cụ thể: "Smith achieved efficiency in his model by designing a system that was separate from the passenger system and could, therefore, focus on how to deliver packages most efficiently. His strategy was to own his own planes so that he could create his own schedules and to ship all packages through the hub city of Memphis, a set-up which resembles the spokes on the wheel of a bicycle. With this combination of his own planes and hub set-up, he could get packages anywhere in theUnited States overnight."
- Smith đạt được hiệu suất cao trong mô hình kinh doanh của mình bằng cách phát triển một hệ thống vận chuyển hàng tách biệt với hệ thống vận chuyển hành khách và do đó, có thể tập trung vào làm sao để vận chuyển hàng hóa hiệu quả nhất. Chiến thuật của anh ấy là sở hữu những máy bay riêng để có thể tạo ra lịch trình chuyển phát riêng thông qua thành phố trung tâm tên là Memphis, một sự sắp đặt mô phỏng các nan hoa xoay quanh trục bánh xe đạp. Với sự kết hợp của hình thức sử dụng máy bay riêng và thiết lập một trung tâm trung chuyển, anh ấy có thể chuyển hàng hóa đến bất kỳ đâu nước Mỹ trong vòng 1 đêm.
Đáp án B.